Marketing & Branding

Your brand is more than a logo—it’s the story you tell, the experience you create, and the trust you build. At Guided Niche, we help organizations clarify their identity and elevate their presence through thoughtful, values-aligned marketing and design. Whether you're launching a business, refreshing your employer brand, or developing new outreach materials, we bring strategic vision and creative execution to every step. From visual branding to messaging frameworks, we ensure your story is not only seen—but felt.

We specialize in aligning brand identity with organizational purpose, creating cohesive and compelling narratives across digital and print platforms. Our work blends design, strategy, and authenticity to help you stand out, connect with your audience, and grow with confidence.

Scope of Services:

  • Brand identity development (vision, mission, tone, tagline)

  • Logo and visual design packages

  • Employer branding strategy

  • Website design and content structure

  • Marketing collateral design (presentations, brochures, business cards, signage)

  • Internal brand alignment (employee experience, culture messaging)

  • Social media branding support and templates

Project Examples:

  • Full logo and visual identity design for a startup HR consulting firm

  • Employer brand refresh and career page redesign for a multi-site construction company

  • Internal brand rollout campaign to support cultural transformation

  • Website and brand presence development for a leadership coaching practice

  • Design of branded proposal templates, pitch decks, and marketing brochures